Navigating Citrix Partner Central: A Complete Guide to Resources, Tools & Programs

Navigating Citrix Partner Central: A Complete Guide to Resources, Tools & Programs

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Article ID: CTX694834

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Description

🏠 Partner Central Home Page 

Upon logging in, the Home Page welcomes users with important updates and notifications, such as:

  • Changes to the Code of Conduct in compliance with Executive Order 14117.

  • Announcements like the migration from SalesIQ to Xcelerate Citrix, the new platform for learning and content sharing (effective June 2nd).

You can also access critical actions and links such as:

 

Below the welcome message, quick-access links guide partners to essential tools:


👥 My Partnership Tab 

The My Partnership section includes information about the benefits of your Citrix partnership, including:

  • Overview of available Citrix partner programs

  • Membership levels

  • Program-specific access and resources

Redacted Info: Organization ID and User ID

You can explore:

📃 Subscription Partner Use & Demo Licenses

This section highlights the availability of Demo Use and Internal Use Licenses (effective August 1, 2024), available to eligible partners:

Key Benefits Include:

  • Universal Hybrid Multi-Cloud Licenses (12-months)

  • NetScaler and Private Cloud Access

  • Partner Enablement Resources for demo readiness

  • Demo Center Access to run client demos based on use cases


🌐 Marketing Programs

The Marketing tab equips partners with the tools to build brand presence and generate pipeline growth:

  • Partner Marketing Hub: Offers templates, campaign kits, and guidance

  • Co-Branding Guidelines: Helps align partner branding with Citrix visuals

These resources empower partners to run marketing campaigns aligned with Citrix standards.


🏷️ Badge Gallery

Found within the Marketing tab, this area showcases the Citrix Badges Gallery:

  • Houses Citrix partner and professional badges

  • Provides PNG, PDF, and SVG formats

  • Comes with Co-branding guides for communications and campaigns

Partners are encouraged to update their websites, materials, and email signatures using these badges.


📈 Tools & Resources Access 

The Partner Toolbox and tools menu allows access to:

  • Partnership Details

  • Training & Certification portal

  • My Licensing

  • Partner Hub Overview
    The Partner Hub provides access to key tools and resources for partners, including:

    • Managing Incentives, Leads & Rewards

    • Participating in Partner Programs

    • Transacting and Generating Quotes

    • Accessing the Strategic Development Fund (SDF)

    • Renewing Memberships

    Note:
    Access to Partner Hub features is license-based and depends on the partner type and user role. Not all partners will have access to every feature. For example:

    • Some users may not have the ability to generate or transact quotes

    • Others may not see Leads, Rewards, or SDF access, depending on their assigned role

    Feature availability is granted according to the entitlements defined under the partner's specific agreement and user permissions.

These are also accessible from the Home Page directly.


🚧 Support Resources

The Support Tab includes access to:

  • Product Documentation

  • Forums

  • Knowledge Center

  • Citrix Communities

  • Contact options for Partner Operations Team

  • Link to the Worldwide Support Services Delivery Guide

For additional assistance, partners can submit a support case via The Partner Support Center


⚠️ Important Notes

  • Certain partners may face restrictions based on their program type, including:

    • Transacting quotes

    • Access to SalesIQ (SIQ)

    • Viewing Leads & Rewards

    • Accessing the Partner Learning Center (Xcelerate Citrix) ➔ Please consult your Strategic Partner Manager for clarification.

  • Partner Hub access is license-based. Not all partner members will have visibility. Identify the specific users licensed to use this tool.

 

Issue/Introduction

Overview: Citrix Partner Central is the go-to web portal for Citrix partners to access vital resources, manage accounts, explore enablement opportunities, and track their partnership benefits. This article provides an overview of what partners can find and do on Partner Central, with a breakdown of its key tabs, tools, and sections, using live screenshots from the portal.